The “Negotiating, Handling Objections and Closing Sales” module equips learners with essential skills to effectively guide sales conversations towards successful outcomes. It covers techniques for understanding customer needs, addressing and overcoming objections confidently, and using negotiation strategies that create win-win solutions. The module also focuses on recognizing buying signals and employing closing methods that encourage commitment while maintaining positive customer relationships. Mastering these skills is crucial for sales professionals aiming to increase conversion rates, build trust, and achieve sales targets in competitive markets.